Internet overtakes TV for first time ever

Ozi · 05-02-2008, 01:38

A Survey released this week in Australia gives some insight into the future of the internet and possibly the future of EU.
http://www.netratings.com/pr/pr_080318_AU.pdf

What is very interesting is that online games don't even rate a mention when the top things people do online are compared.

This does have a bearing on EU. What it suggests is that if EU is to grow to be a dominant force ont he world stage then features that are in demand need to be included.
Running through the list and particularly the areas that are expected to see the greatest demand we can get an idea of what MA could introduce to attract a greater % of internet users.

Online Banking used by 72%, expected growth of 6%. Working out a way to bring the worlds banks into EU not necessarily to operate as banks like Bank Neverdie but to act as a portal for people to do their banking (I know I would use that).

News sport and weather used by 72% with growth of 5%. This could be integrated as an option into the client window fed by local news etc. Again I would use this just to know what is going on in the real world while I am on EU.

Airline ticket purchase and accomodation booking - 44% of Australians use the net to buy airline tickets and 37% book accomodation online with both areas set for double digit growth. There is no reason why these services could not be run from a shopfront in a mall. All my details are recorded by MA and hence the transaction could be made simpler than current online bookings and could be backed up with a sales agent to help me through the process and make suggestions.

Auctions used by 37% with growth of 6% - why not have a seperate real world auction incorporated into EU. Maybe a partnership with eBay. This could be done.

Entropia Universe has the potential to become the default browser for the 3D internet. However it needs to fullfil the needs of mass users. Many of which may well adopt a bit of game play once they discover EU.

It's a very grand vision, but that is the kind of vision needed when Mindark IPO, that is what investors want to dream of buying into. Investors don't want practical thoughts from an early stage company like Mindark.

I'm interested to hear others thoughts on this and I do hope someone from Mindark reads it.

Grrrrr · 05-02-2008, 01:57

All interesting ideas...

But the reasons you state are why a majority of people come into EU, to take a "time out" from real life.

Brownlow · 05-02-2008, 02:14

Interesting mate...I actually was at their presentation on the results... but didn't give it a lot of thought at the time.

<off topic>I think their statistical collection (surveys & web beacons) has some flaws when looking at gaming/online entertainment. Not sure if they use ISP information.. but that would be more helpful.</off topic>

The things you mentioned sound like all the things I do at "work". But once I get home I want entertainment damn it!!

It all depends on where EU wants to be positioned. ... it's just a matter of time before more competitors add these features...one in particular has the jump on the corporate sector... but like Grrrrr says escapism is very important in EU and I hope that never changes!

Ozi · 05-02-2008, 02:22

Quote:

Originally Posted by Brownlow

Interesting mate...I actually was at their presentation on the results... but didn't give it a lot of thought at the time.

<off topic>I think their statistical collection (surveys & web beacons) has some flaws when looking at gaming/online entertainment. Not sure if they use ISP information.. but that would be more helpful.</off topic>

The things you mentioned sound like all the things I do at "work". But once I get home I want entertainment damn it!!

It all depends on where EU wants to be positioned. ... it's just a matter of time before more competitors add these features...one in particular has the jump on the corporate sector... but like Grrrrr says escapism is very important in EU and I hope that never changes!

I see EU as having the potential to be so diverse that you can escape within EU. So if you want to book a flight you can, but you can also run off into the boonies and kill an atrox if it looks at you the wrong way :P

gekkegerrit · 05-02-2008, 02:23

nice topic

, my tv broke down last year, so I decided not to buy a new one and see if I could get all I needed on internet feeds only, and you know what I found, you really dont need a tv

Immortal · 05-02-2008, 02:29

the 13.7 hours a week is while they are at work - i.e. the report is looking at how people get their media, rather what they spend the majority of their time on.

The only people they could find to survey were those that weren't online at the time.

Ozi · 05-02-2008, 02:40

Quote:

Originally Posted by gekkegerrit

nice topic

, my tv broke down last year, so I decided not to buy a new one and see if I could get all I needed on internet feeds only, and you know what I found, you really dont need a tv

I reckon I might do the same thing if my tv breaks. I suggested about a year ago to Missa (my RL wife) that we sell the TV so I can buy stuff in game, turns out I spent enough on armour to buy a few plasma tv's, but I prefer my armour

Brownlow · 05-02-2008, 02:57

Quote:

Originally Posted by Ozi

I reckon I might do the same thing if my tv breaks. I suggested about a year ago to Missa (my RL wife) that we sell the TV so I can buy stuff in game, turns out I spent enough on armour to buy a few plasma tv's, but I prefer my armour

Yeah but you cannot play your PS3 on your armour mate

Best to get a plasma..... just in case

Nor Alien · 05-02-2008, 03:19

Your ideas are sound.... for one reason.... They would bring in a boost to the loot pool... Any auction purchases, a percentage going to loot pool, and shoping... again percentage of the fees going to the loot pool... Most likey it would be through a tax that would be added.... as long as its a fair one!!

I see the biggest benifit in ads.... Such as your airline tickets or ebay items or just ebay ads in general. Its already been said that these ads do add to the loot pool, so more would be better....

Ozi · 05-02-2008, 03:47

Quote:

Originally Posted by Nor Alien

Your ideas are sound.... for one reason.... They would bring in a boost to the loot pool... Any auction purchases, a percentage going to loot pool, and shoping... again percentage of the fees going to the loot pool... Most likey it would be through a tax that would be added.... as long as its a fair one!!

I see the biggest benifit in ads.... Such as your airline tickets or ebay items or just ebay ads in general. Its already been said that these ads do add to the loot pool, so more would be better....

You are absolutely right Nor Alien. If people start using EU simply as a social networking platform or for shopping, services etc etc they will still buy clothes, fly in ships, get hair cuts which all benefits the "players" of EU.

More than anything it is the advertising. Until EU gets millions of sign ups the worlds media won't worry too much about it. But once enough people are visiting, really big dollars will start to flow in to in game advertising which will boost the loot pool.

I believe it is possible that ATH's could get significantly bigger. Wait for the day when you look in the chat window to see
Dave ozi Epsolon killed a Atrox Stalker and recieved loot of 10,000,000 peds
Then the PR machine will kick in

Crash, bang....oh shit I just woke up, must have been dreaming of a massive loot...oh well

it doesn't hurt to dream of a magnificent future.